THE INFORMATION WE COLLECT
As part of enhancing your unique experience when visiting our Website, the Company gathers statistical information during each of your visits to the Website, most often relating to Website navigational information. However, such collection of data is not limited to navigational information. In the process of gathering this information, non-personally identifiable information (e.g., domain type, browser version, service provider and IP address and the like) may be collected. This information allows the Company to understand the use of our Website by visitors, including website sections and pages of most interest to our visitors, as well as the date and time a visitor accesses our Website. This information also assists the Company in monitoring the technical performance of the Website. In sum, this information is used by the Company to better understand a visitors’ Website experience and improve upon that experience by providing additional features, services and products; or enhancements to existing features, services and products. We may provide this non-personally identifiable information to third parties for statistical analysis. The information we provide to these third-parties for analysis never contains personally identifiable information.
The Website may request you provide personally identifiable information when you establish or update a Website account. An account is only necessary for you to purchase items from the Website. Visitors are free to browse the website without creating an account.
The Company may collect and store your personally identifiable information, for the purpose of responding to questions, and to process, fill and ship orders or requests. The Company may use this information to provide products that you purchase, and to inform you of additional goods and services about which you might be interested based on your prior browsing or purchasing history. The Company may also use this information to customize your experience when you visit the Website. Personally identifiable information is only collected from users who establish an account with the Website.
The Company may also retain transaction information, such as information about your purchases with us, as well as information about our communications with you. Examples include your account history, requests for information and our responses. Such information may be used by the Website to advise you, including by e-mail, of products and/or services that may be of interest to you based on your preferences. These products and/or services are offered by the Website and not by any third-party. You may “opt-out” of these offers and e-mail marketing by notifying the Website that you do not wish to receive such advisements or by clicking the Unsubscribe link from within the email.
For product orders and purchases, the Company may request additional information to assist in processing and shipping your order The Company will take every reasonable step to minimize the need for such additional information.
The Website takes the following types of security measures to protect the information you provide to us: use of technologies and policies such as limited access data-centers, firewall technology, secure socket layer certificate authentication, encryption and limitations of administrative access to our systems. In addition, it is our policy not to send accept credit card information via e-mail. All creditr card information is transferred in encrypted format by our credit card processor. The Website does not have access to your credit card information entered on the Website when you place an order. We encourage you to never send credit card information by email or to websites which you are not familiar with their privacy practices.
We have designed the Website to accept orders only from Web browsers that permit communication through Secure Socket Layer (SSL) technology; for example, versions 5.01 or higher of Internet Explorer, versions 0.8 or higher of Firefox and versions 1.2 or higher of Safari.
While we implement the above security measures on this Website, you should be aware that total security is not always possible. Whenever you voluntarily disclose personal information online--for example on message boards, through e-mail or in chat areas--that information can be collected and used by others. No data transmission over the Internet or any wireless network can be guaranteed to be perfectly secure. As a result, while we try to protect your personal information, through reasonable industry practices, we cannot ensure or guarantee the security of any information you transmit to us, and you do so at your own risk.